Selling a home during the holiday season can be more of a challenge than during other seasons, but it can be done well.
The good news from a market perspective is that you’ll likely have far less competition.
It’s just that staging your house during the holiday season in Boston should enhance that style rather than working against or detracting from the style.
Say, for example, your home is a traditional style. In that case, you’d want to use vintage or classic holiday-themed staging decorations. Is your place a contemporary loft with a modern interior? Make sure that your tasteful decorations reflect the clean lines and varied textures of your interior.
Accentuate the Positive Features
In staging your house during the holiday season in Boston, ensure that you draw attention to and accentuate your home’s positive, most attractive features.
For example, if you have an attractive fireplace, you can garnish and decorate it so as to draw buyers’ eyes toward this feature. Or, again, if you have high ceilings (which many buyers want), you can accentuate that feature by filling spaces with tall, narrow pieces or potted ornamental trees.
Work With/Complement the Color Scheme
You have eliminated all the brash colors in rooms and repainted in soothing neutral tones already, right? The next step, then, in staging your house is to work toward complementing that color scheme. So in holiday staging, choose accent colors that don’t clash with the color palette, which generally means avoiding a lot of loud Christmassy reds.
Complementary blues and neutrals, as well as silver, white, and gold, will work well. Keep any greens to natural pine wreaths, centerpieces, or garland. Just make sure to keep the accent colors consistent throughout.
Let Some Light In
During the holiday season, days are shorter, the sky is often overcast, and natural light is often in short supply. So an important part of staging your home is getting down those heavy drapes and light-obscuring blinds. Also, make sure there is plenty of artificial lighting in your home so that buyers can actually see all the effort you’ve put into staging. And don’t forget to light a fire in the fireplace for some cheery, warm light.
Remember Curb Appeal
Don’t forget that staging your house in Boston during the holidays also includes the outside of your home. Curb appeal is important no matter the season.
Go easy on all those bright, garish, multi-colored lights and inflatable figures (our neighbors love adding 3 large Despicable Me Minions every season to their holiday decor – you might want to skip things like that!)
Strive for holiday elegance instead with white lights and natural elements like birch, pine, greenery, and seasonal flowers.
Go Easy on the Religious Decor
Even though many of the holidays during this season are religious holidays – Christmas and Chanukah, for example – you don’t want to wind up offending potential buyers in staging your house. Keep recognizably religious décor to a minimum and stick to décor that is religious-neutral. It would be safer to stick to things like evergreen branches, wrapped gifts, and winter objects.
Staging Your House For The Holidays
Although you’ll have less competition when selling your home during the holidays, there will also be fewer buyers out and about. The good news is that these buyers are usually highly motivated. Great showings are a crucial ingredient for successful selling. And unless you’re a professional stager, you may not have the necessary expertise. This is where a good agent with staging experience can be a great asset and valuable ally.
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